Friday, 8 March 2013

Business Ventures: Spa


Rising gas prices. Stress from work. Personal problems. No wonder everyone’s so tired lately. But business-minded people need not be stressed for this shows that the market needs some rest and relaxation.
Spas and massage parlors are the go-to places for stressed workers who long for pampering after long days of slaving at the office. They want to treat themselves to massages, manicures, pedicures and facials. Don’t forget that they are willing to spend more than the usual just to experience the ultimate spa service.
Business establishments that offer these personal care services consider weekends and holidays as peak business times. Theirspa should be open during these times so employee management will be harder for people don’t want to work during the holidays. But with good management comes good revenue. The spa and salon industry have survived the economic slump because the more stressed people get, the more income they generate.
There are a few things you have to keep in mind if you want to dip your toes in the spa industry. First, you need to know who your target market is. Who will be your customers? Choose the services and their prices according to your market’s salaries. The spa should be located at a place where it could be easily accessed by your market and it should be open during your market’s free time.
Create a cozy and relaxing ambience for your spa. Light scented candles and try to minimize light. Look for relaxing music. Choose relaxing colors like blue, green or brown. Make sure that your employees are well-trained to add to the customers’ relaxing experience. They should not give the customers stress in any way or you will lose sales.
The next thing you should do is to promote your spa. People in your area should know that your business exists. Encourage them to try out your services by using promos, packages and discounts. Soon enough, you will gain enough loyal customers who will refer your spa to their friends.
Keep track of your spa’s cash flow to see if there are any problems or improvements. List all of the revenues and expenses because every single thing in a financial statement is important. With these tools, you can forecast future cash inflows and outflows.
In order for any business to succeed, the owner’s heart must be in it. If you like making people happy by relieving their stress, this business is for you. Good luck and make money!
source: http://www.articles.88db.com.ph/business-ventures-spa

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